katzenfinch
design that makes sense

May ’99 - Present
Proprietor

Katzenfinch, MacFinch, Indianapolis

As Katzenfinch, I provide publications and advertising design; write and edit advertising and editorial copy; and act as a printing consultant and project manager. Create print advertising using Adobe Illustrator, Photoshop and InDesign; do Web design using Adobe Photoshop and SoftPress Freeway Pro.

As MacFinch, I act as a computer consultant specializing in Macintosh systems, providing needs analyses, training and technical support, particularly for companies that use their systems for design, prepress or print production.

July ’01 - December ’01
Production Manager
Cayman Net News, Grand Cayman, BWI

De facto production manager for a twice-weekly tabloid and a weekly magazine. Dummied ads and editorial copy; served as liaison with printer; provided advertising and editorial design as needed; made final corrections to Quark documents and converted them to PDF files; and oversaw the transfer of information to the Web site. Solved computer problems and devised enhanced workflow system. Kept the Macintosh network running smoothly, shot photos, wrote stories, and sold advertising to walk-in clients. Developed rate structure, ad sizes and editorial design for This Week in Cayman, a four-color weekly.

Jan ’00 - May ’00
Instructor

Ivy Tech State College, Indianapolis

Taught two four-hour sessions in Electronic Layout per week, training Visual Communications students to create documents with Quark XPress 4.1 and Adobe Pagemaker 6.5 on Windows-based computers.

1998 - May ’99
Art Director
Branches magazine, Indianapolis

Responsible for design of tabloid-sized magazine; used Photoshop, Illustrator and Quark Xpress to design and produce four-color covers and centerspreads and single-color text pages. Acted as company liaison with artists and vendors.

1983 - 1998
Co-owner, C.E.O.
Apple Press, Inc., Indianapolis

Involved in every aspect of a small printing operation, including production, financial management, employee supervision and estimating. Acted as general contractor for renovation of company facility. Developed and maintained Macintosh computer systems for Apple Press and outside clients.

Publisher of Branches, a bi-monthly journal of alternative culture for Indiana. Primarily responsible for design and production, and also involved in editorial planning, writing, ad sales, and distribution. Co-produced and engineered Branches Radio, an interview and talk show aired weekly on WFHB, the community radio station in Bloomington, Indiana.

1981 – 1989
Assistant Executive Director

Indiana Highways for Progress, Inc., Indianapolis

Performed lobbying and public relations functions for a statewide highway industry association. Tracked legislation; issued press releases and scheduled press conferences; compiled, wrote and distributed a newsletter for government officials, the press and other decision-makers; managed a speaker’s bureau; arranged industry meetings and conferences; and attended legislative sessions. Responsible for deposits, disbursements, investments and bookkeeping. Responded to requests for information from members of the press and public.

Our organization was credible, respected and effective: During my tenure the largest road-funding package in Indiana’s history was passed. Shortly thereafter Indiana Highways for Progress was dissolved and a new, broader-based construction promotion group was formed. It was at this juncture that I decided to work full-time for my own business.

During this period I also did freelance writing and ad composition, and occasionally coauthored a Washington column carried by 11 regional construction magazines.

OTHER EXPERIENCE

Part-time fine wine sales, 1999-present. Freelance event photographer; worked in landscaping and construction industries; held Indiana real estate license; technical editor of HyperCard Quickstart (Que, 1988). Held jobs in high school and college as a paperboy, stockboy, snack-bar attendant, warehouseman and car jockey. Former chairman, Indianapolis Mayor’s Bicycle Task Force; incorporator of the Hoosier Rails to Trails Council; served as board member and president of Friends of the White River; participate in amateur theater.

EDUCATION

B.A. in Liberal Arts, Indiana University, 1980. Concentrations in Political Science and Journalism. Editor of the IUPUI Sagamore (twice-weekly student paper), 1978.

REFERENCES

Provided on request.